The Warroom Guide to Competitive Intelligence

The Warroom Guide to Competitive Intelligence

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This is the first definitive, in-the-trenches guide to bring proven government intelligence tactics onto the corporate battlefiled. Helping companies turn information into intelligence, and then use this knowledge trategically, Shaker and Gembicki offer crucial advice for every business person on how to collect, analyze, and disseminate vital information to key decision-makers. And in a proactive strike, The Warroom Guide to competitive Intelligence tells organizations how to set up their own qWarRoom, q in order to gather and protect vital information to give them that competitive edge.9, 1996, p. Al. 18. Jacqueline Mitchell and Neal Templin, aquot;Autos: Ford Taurus Dethrones Honda Accord ... Acts; Bulleta#39;s Departure for Miami Set Stage for Agents, Owners, NBA and a Surprise Ending, aquot; The Washington Post, Oct. 27, 1996, p.

Title:The Warroom Guide to Competitive Intelligence
Author: Steven M. Shaker, Mark P. Gembicki
Publisher:McGraw-Hill Companies - 1999-01

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